THE EMOTIONAL JOURNEY OF CREATING ANYTHING GREAT
Instant gratification is the enemy of progress.
Have you ever had a conversation with someone who by the stroke of inspiration was gushing about a business idea or invention they were planning to manifest? As you’re listening to this person, you can’t help but to share in the excitement because it’s genuine and sound. But what’s the follow through rate like? According to Inc. magazine, only 6% of ideas become commercial successes. Among the many factors at play against the adventurous spirit in that fluffy conversation, there is one glaring missing topic–reality. Often times when an original idea sprouts it’s so full of helium that the inspired has a hard time gazing at the pit beneath it which is needed to see it through.
The model above is an adaptation from John Saddington’s original infographic but redesigned for a more true-to-life depiction–an optically longer swamp to better embody the true proportion of life’s adversity versus the ephemeral but sweet triumph. It’s one of our favorite models as it captures a humorous, albeit accurate spirit of the entrepreneurial endeavor. Let's explore the pitfalls that lie beneath the surface of every entrepreneurial endeavor.
Embrace Reality: While it's essential to nurture and maintain the spirit of inspiration, it's equally important to ground it in reality. Acknowledge the challenges, risks, and uncertainties that come with entrepreneurship. This realistic outlook allows for better planning and preparedness, increasing the chances of success.
Validate Your Idea: Before diving headfirst into a business venture, thoroughly validate your idea. Conduct market research, analyze customer needs and preferences, and assess the competitive landscape. Gathering data and feedback will help you determine the feasibility and potential market demand for your product or service.
Build a Strong Support Network: Surround yourself with mentors, advisors, and fellow entrepreneurs who can offer guidance and support throughout your journey. Seek out networking opportunities and join communities where you can learn from experienced individuals who have navigated similar challenges.
Adapt and Learn: Flexibility and adaptability are key traits for entrepreneurs. Be open to feedback, learn from failures and setbacks, and iterate your ideas and strategies. Embrace a growth mindset and continually seek opportunities for improvement and innovation.
Develop Resilience: The entrepreneurial journey is not without its setbacks and disappointments. Building resilience is crucial to weathering the inevitable storms. Cultivate a positive mindset, practice self-care, and surround yourself with a strong support system to help you stay motivated and bounce back from challenges.
While the initial burst of inspiration may fuel the entrepreneurial spirit, bridging the gap between idea and reality is essential for success. Embracing the challenges, validating ideas, building a support network, adapting to feedback, and developing resilience are all critical aspects of the journey. By acknowledging the true nature of entrepreneurship and navigating the path with a realistic mindset, aspiring entrepreneurs can increase their chances of transforming their ideas into thriving ventures amidst the trials and triumphs of the entrepreneurial swamp.
